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Director of Growth (Demand Generation / Remote)

Permanent employee, Full-time · Remote

Your mission

Your mission

We are looking for a Director of Growth to join our team at the beginning of next year. I’m Bowen, Founder and CEO at Wonderwerk. As we will soon be working together (hopefully!), I wanted to share a few reasons why I think you will love working here:

  • We have a vision for a happier workplace, where companies invest in training their employees because they can actually see its impact on performance.
  • Our product focuses on sales teams, where there is a chronic lack of training and tonnes of performance data we can use to drive real change.
  • We’re a well-funded early-stage startup (~15 person). Our head office is in Berlin but we are working remotely.
  • You will have the opportunity to shape the direction of the company and build the marketing function from scratch.

What you will do

You will be able to define the role, but we expect the following to be a core part of what you will do:

  • Take ownership of pipeline creation. Meet monthly and quarterly MQL, SAL and SQL targets.
  • Find the right channels for reaching our audience of decision-makers in Sales and Sales Enablement (we’re using Google Ads and Linkedin so far).
  • Define and analyze the metrics we use to measure and improve ROI throughout the entire funnel.
  • Design, implement and analyze campaigns to attract, educate, and convert future customers across all stages of their journey.
  • Partner with Sales, Customer Success and Product to understand our customers and improve their buying experience.
  • Once the marketing function is proven, you will have the opportunity to build your own team.
Your profile

Your profile

You don’t have to meet all of the following criteria. However, we believe that people with the following skills will move faster in this role:

  • 5+ years of experience working in growth marketing/demand generation.
  • Preference for people with experience in B2B SaaS startups (Seed to Series B) selling sales / edtech software to SMEs.
  • You have a track record of being a doer, and prefer to figure things out yourself instead of outsourcing it to a freelancer or agency.
  • Expertise working with Google Ads and website optimization.
  • Strong analytical skills and the ability to define hypotheses measure performance quantitatively, and articulate results from data to make intelligent decisions and inform strategy across the company.
  • Hands-on experience building and managing marketing software and the ability to quickly adopt new tooling on the fly.
  • Experience working with SDRs on outbound prospecting and campaign alignment.
  • Located in Europe and comfortable working from home (fully remote position).
  • Experience with product marketing and branding is a plus.
  • Fluent English is required. German or French is a plus.
  • Available to work from January 2022.
Why us?

Why us?

  • A learning budget to spend on improving the skills that matter to you. 
  • A flexible workplace: work from home, use our office budget to join a co-working space or travel the world. 
  • A diverse team with individuals from all over the world. 
  • Team retreats twice a year to celebrate (past trips included hiking, surfing and mountain biking).
  • Salary + bonus + equity package.
We are looking forward to hearing from you!
Thank you for your interest in ​Wonderwerk. Please fill out the following short form. Should you have difficulties with the upload of your data, please send an email to ​info@wonderwerk.co.

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